Not another marketing agency.
The connection between all of them.
We are Karim and Katie El Shaarany. A husband-and-wife team behind Shaarany Co., a full integrated marketing agency for small businesses and startups. US-registered in Wyoming. Operations in Cairo. Clients across the US, Canada, Europe, Saudi Arabia, and the UAE.
Years of combined experience
Marketing, operations, arts, and business strategy
Markets served
US, Canada, Europe, Saudi Arabia, and the UAE
Connected services
All running under one integrated strategy
Built to fix
disconnected marketing.
Shaarany Co. was founded on one conviction: growth only works when strategy and execution are aligned. Too many small businesses run their marketing in silos. Social media does not connect to ads. Ads do not connect to SEO. The website sits apart from everything. Nothing compounds.
We built Shaarany Co. to be the connection. Every service we run is part of the same strategy, informed by the same brand voice, and measured against the same business goals. One agency. Everything working together.
We are US-registered in Sheridan, Wyoming, with operations in Cairo. That structure lets us deliver North America-quality integrated marketing at prices SMEs and startups can actually sustain.
Integrated, not siloed
Every channel connects to the same strategy. No more briefing three separate agencies in three different directions.
Outcomes over outputs
We are not here to deliver content. We are here to grow your business. Those are different jobs.
Scope reduction, never price reduction
If budget is tight, we do less but do it properly. We never cut the price and quietly cut the quality.
Two people.
One integrated vision.
Katie El Shaarany
Strategy, artist growth, and sustainable creative businesses
Katie came into marketing through 15 years as a performer, teacher, and business consultant in arts and dance. She built Shaarany Co. around the belief that creative businesses deserve the same marketing infrastructure as any other growing company.
She leads the Marketing for Artists vertical and all onboarding calls for creative clients. Every artist package includes a personal onboarding call with Katie.
Karim El Shaarany
Marketing strategy, execution, and client delivery
Karim holds a degree in marketing and a CIM Diploma in Professional Marketing. His background spans telecoms, technology, and education. He leads day-to-day execution across all client accounts, overseeing social media, paid ads, SEO, web, and project delivery.
He is the operational core of the agency: strategy briefed, content planned, campaigns launched, results reported.
The principles behind
every client engagement.
Strategy before anything
We do not start producing until we understand your business, your audience, and what is actually blocking growth. Strategy is not optional and it is never skipped.
Integration over isolation
Every channel we manage connects to the same strategy. Social informs ads. Ads drive SEO-optimised pages. Content feeds social. Nothing operates in a silo.
Radical transparency
We report honestly, communicate directly, and never hide behind jargon. You always know exactly where things stand and why a decision was made.
Scope first, price second
We never discount to win work. If budget is tight, we reduce scope and deliver the highest-priority work properly. A price cut with the same scope produces invisible cuts in quality.
Outcomes over outputs
We are not here to hit a deliverable count. We are here to move your business forward. If something is not working, we say so and we change it.
Long-term thinking
We make decisions that serve your business six months from now, not just this week's report. Compounding results require consistency, not shortcuts.
A process built for
real growing businesses.
Discovery
We understand your business, goals, audience, and current marketing situation before recommending anything.
Strategy
A focused integrated plan built around your specific situation, connecting every channel we are managing.
Execution
We manage delivery end to end: content, campaigns, coordination, and reporting, all handled by our team.
Optimise
Monthly reporting, data-driven decisions, and continuous improvement across every active channel.
Quick answers about
who we are and how we work.
What is a full integrated marketing agency?
It means every marketing channel connects to the same strategy. Your social media content aligns with your ad creative. Your ads drive traffic to SEO-optimised pages. Your blog feeds your social calendar. One team, one strategy, everything working together. That is what Shaarany Co. delivers.
Who does Shaarany Co. work with?
We work with small business founders, startups, SMEs, and creative businesses across the US, Canada, Europe, Saudi Arabia, and the UAE. We are particularly effective for businesses that are tired of running marketing in silos and want one integrated approach.
Why is Shaarany Co. US-registered but based in Cairo?
Shaarany Co. is registered in Sheridan, Wyoming, with operations in Cairo. This dual structure allows us to deliver North America-quality integrated marketing at prices SMEs and startups can actually sustain. The legal entity is Shaarany Coaching and Consulting.
What does Shaarany Co. actually do differently?
Most agencies manage one channel and optimise for their own numbers. We manage every channel under one strategy. When your social, ads, SEO, and operations all connect, they make each other more effective. That compounding effect is what Shaarany Co. is built for.
Ready to stop managing
siloed marketing?
Book a free 30-minute consultation. We will look at your current setup and tell you exactly which services will make the most difference.
Book a Free Consultation